FREE NICHE ARTICLE: September 2008

Tuesday 30 September 2008

Canine Disease - Learn How To Nursing a Sick Dog

Signs of ill health are the most important signs of the health status in your dogs. For example, if the dog has continuous nasal discharge, it indicates the presence of nasal congestion and if the discharge is thick, most of the times, the dog may have pneumonia.

If the dog vomits one or two times occasionally, this may not be taken as a serious sign of ill health but if the dog continues this vomiting, then this is something significant to be looked into.

If the dog has continuous itching, then one needs to check up the dog first by closer observation and examination of skin by separating the hair material especially in case of long haired breeds. You may also come across a lot of ticks or lice on skin, which may look apparently normal at a distance.

If the dog passes loose stool for one or two times, this need not be given more emphasis but if there is continuous passing of loose stool, then the dog is understood to suffer from bowel disorders. If the dog does not pass stool for two to three days, the digestive upsets needs to be ruled out carefully.

Just patiently observe the dog’s walking movements and rule out any abnormal movements in the dog. If the dog is limping, the animal may have foot lesions. Similarly, if the aged dog has reluctant walking and less feed intake along with repeated vomiting, then acute renal disorders like nephritis needs to be ruled out.

Nursing a sick dog is one of the vital measures that a dog owner needs to understand. Similarly, when a dog becomes sick, the dog is in need of more care and affection based activities by the dog owners. Nursing a sick animal is often considered as an art and this should not be taken as a causal measure.

You need to take extra care to the dog when it becomes sick. For example, the sick dog with high fever needs to be given only some bread pieces and bulky non-vegetarian items may be avoided. Such dogs should be kept in some calm place after medications are taken and should not be disturbed. During the nursing of the dog who has taken the drug, the animal needs coaxing and stroking by the owner. Don’t raise the dog’s head too much to avoid the passing of drugs given by the mouth directly into the respiratory organs like lungs. During the nursing measures, take care by giving warm fluids.

Safety is to be given more priority during the nursing activity in any dog. When the dog has severe diarrhea, the animal may start showing signs of dehydration. Hence, the nursing care for dehydration includes an addition of small doses of salt and glucose to water in a careful manner.
Similarly, the vomiting dog also needs proper nursing care. Ice cubes may be given in such cases along with egg whites to smooth the esophageal passage.

If there is whiteness in eyes, suspect the corneal opacity that may occur in diseases like trypanasomosis. When the dog becomes anemic, the mucous membrane of the eyes becomes paler and in severe cases, this may have wall white color. If the dog bites chain and owners or others, look for behavior disorders and rabies needs to be ruled out.

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Anne-Marie Ronsen is the author of many wealth and self development books. Download FREE e-books from http://www.e-bestsellers.com, http://www.plrbestsellers.com or http://www.universalpublishingltd.com ...You will learn about the best tips and recommendations to improve your health, weight and wealth. You'll also discover FREE Premium content at http://www.ibestof.com/ and Manual Submission Directory at: http://www.webdirectorybank.com

Canine Disease - Heart Worm, Fleas and Other Parasites Prevention

Fleas and other parasites need to be given always a priority by the dog owners. The common incidences of flea bite allergy in case of dogs cause worries among the dog owners. Flea bite induces allergic reactions in the concerned area bitten by the fleas. Hence, the affected area looks like hairless area and the animal starts scratching.

Fleas cause severe dermatitis in dogs with severe flea infestations. Many times, the flea bite causes allergic reactions in the dogs. In many occasions, dogs experience severe discomforts due to these allergic reactions. Medicated collars are available to treat and prevent the infestation with external parasites like ticks or fleas.

Heart worm, fleas and other parasites in dogs need to be eliminated by following appropriate medications in them. Many products have come up in the commercial fields to protect the dogs from heart worms, fleas and other parasites like hook worms, whip worms, round worms, lice, ticks etc.

Among the heart worm, fleas and other parasites, the fleas produce the hyper sensitive reactions in the affected animals. Hence, the animals infested with fleas start severely scratching of body. Many times, the scratching is so severe and the skin becomes more hyperemic and dermatitis occurs in the affected areas.

Animal will not lie down or sleep comfortably due to the constant bites by the fleas. Hence, animal looks as if affected by some severe skin disease. If the animal is not properly attended for this tick bite problem, there will be often secondary bacterial invasions in these sites and there may even be a bad smell emanating from the skin areas.

Close observation of the dog is highly essential to rule out the occurrence of fleas disturbing the animal to a greater extent. Similarly, the skin of the animal needs to be tested for the presence of ticks, lice etc. For this, the hair materials need to be separated and the close observation with patience is required for the proper diagnosis.

In many incidences, if anemia is present, the blood protozoa need to be ruled out in addition to the hookworm problems. The clinical problems like anemia, loose motion, pot belly etc. might be recognized by the dog owners themselves and however, the dog needs to undergo the routine health related examination involving fecal examination, hematological examination and blood smear examination.

Other parasites like ticks, lice in addition to the internal parasites like hook worms, round worms, whip worms etc. cause affections in the health status of the animal. For example, if hookworm affects the animal, most of the times, the dog has anemia. The anemic signs become more prominent depending on the degree of affection by the hookworm.

Hookworm larvae can pass directly through the skin and cause problems in the affected ones. Such dogs may reveal lesions pertaining to the dermatitis in the feet region and in the skin areas. Skin rashes may be seen frequently in such cases and the affected animal passes loose stool, which is of red tinged and mixed with blood material.

If the round worms are seen in more numbers, the affected puppies reveal a potbelly condition, which is easily recognized by the dog owners themselves. Piperazine salts are given by oral route for the treatment of this problem. However, broad-spectrum anthelmintics like pyrantel pamoate, fenbendazole etc. are given to treat these conditions.

However, in some countries, this is not a position. Many a times, medications are available for oral administration to prevent heart worms along with hookworms etc. Such oral medications need to be taken as per the instructions. However, be cautious about the occurrence of any adverse drug reactions in the dog given with such prophylactic therapy.

The pet owner needs to consult a veterinarian if the dose for the prophylaxis of heart worm is missed for few months. In such occasions, the pet animal needs to undergo the heart worm test.

Many drugs have come in market to treat the fleas and other parasites. As a preventive measure for the heart worms, the dogs need to be tested for the evidence of these worms at an age of six months. Nowadays, the medical agent called as ivermectin is highly preferred by many dog owners to treat the fleas and other parasites in dogs. This drug is available in injection form and oral form. Even the drug is available for the external application also.

The Dog Lover's Mega Collection give you the secret -- and the solution -- to your communication problems with your dog...

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Dog Feeding - The Truth About Vitamin and Mineral Supplements

Dogs need different vitaminsand mineral supplements at different ages. Yes. This is true.

Vitamin and mineral supplements are the most important components in any dog’s feeding. If there is a balance in the vitamin and mineral supplements, then the animal will have a healthy life and hence, the immunity is not compromised in an unwanted way. This simply means that there the dog will be more disease resistance against various diseases.

Pet owners should know that vitamins A, D, E, and K are the fat-soluble vitamins and others are water-soluble vitamins. Vitamins like thiamine, pyridoxine and cyanocobalamin are important for the functions of nervous system. Deficiency of vitamin A leads to night blindness and skin lesions and deficiency of vitamin D leads to the softening and weakening of the bones.

These problems are many a time encountered by the dog owners. Among these, vitamin A toxicities may occur if you feed them in excessive amounts, like vitamin D. Hence, give emphasis on this while you are using these vitamins in the dogs. Cod liver oil from selected fishes has more vitamin A in them and are universally good feed for dogs.

All dogs may not need supplements of minerals or vitamins to live well for the moment, but it is important for their future. If they become sick or aged or very young without proper feeding, supplementations are required for the upkeep of health status in them. However, one has to follow the instructions of veterinarian in this regard.

If the dogs are fed with fish in frozen conditions, then they may be suffering constantly from vitamin B1 deficiency and hence, such dogs need to be given specifically B1. Careless supplementations of minerals may lead to diseases and hence, veterinarians always need to be consulted on the supplementation of minerals or vitamins.

Minerals like calcium, magnesium, zinc, manganese, iron, copper etc. are given more emphasis in addition to sodium and potassium. Zinc is related to skin health and potassium is related to the muscle health and calcium with phosphorus is related to the bone health.

This is true especially when the immune system of these dogs is compromised due to many factors. Similarly, the elderly dogs need less food only because the movements of the adult dogs are highly restricted and hence, they have to spend a limited of energy.

However, if you feed the dog with chicken, mutton or beef along with required vegetables, artificial supplementation of mineral or vitamin tablets may be highly reduced but supplements need to be thought of when you are not able to maintain a balanced nutrition as this happens with most of the dogs, due to multifaceted causes.

The Dog Lover's Mega Collection give you the secret -- and the solution -- to your communication problems with your dog...

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Learning and Development - Recreational Activities vs. Educational Activities

So, your son's school does not offer any extracurricular activities. You are worried of depriving your child of all that extra knowledge and fun. What should you do?

After school activities need not be taught in a school-like environment by professional teachers in a structured and timely manner. There is a lot YOU can do to support your child's academic, physical and social development. Do not be too concerned about formal programs, as many of our children are already over-scheduled.

Instead of convenience being the decisive factor, find out things that will interest your child. Once you select a program, get the fine print and find out what you have to contribute.

Many children attend piano classes, followed by ballet and squeeze in some time for play dates in between just before they rush home in time for bed. This rigor is too much for a child. So, go slow.

So, your child is beginning to get restless and make you restless. He has got more time than is good for him, and you are now considering after school programs - anything that will keep him busy for a few life-saving hours! Most after school activities can be broadly classified into three - recreational, educational and society-oriented. The last bit usually comes in when your child is already a bit grown up and can voice his own interests.

Educational activities aim at furthering the knowledge of your child. His general awareness, his understanding and his memory are targeted and he is given various techniques that will help him improve one or all of these. Programs such as intensive memory training and speed mathematics are educational after school activities. There are academic programs that will go over your child's homework and class work and help the child gain more in-depth knowledge in the various subjects. Thus academic programs have a definite edge over the fun and games, especially if parents feel that their child has a lot of catching up to do.

Recreational activities include sports and games, fine arts, painting etc. The main thrust here is to have fun. Of course, classes become more competitive as the child climbs up the ladder. Many sport events, competitions, stage performances etc are held to encourage the child.

When we compare the merits of the two kinds of activities, I believe that the recreational programs have more meat. Firstly, children do not enjoy learning unless they themselves feel curious about something. Most academic programs are standardized courses that are not too flexible. They have a general purpose and a well laid out methodology. After a number of hours at school, the child may feel bored. Further study may overwhelm him and make him feel frustrated. Burnout is very much a possibility here.

Recreational programs provide a welcome break from the monotony of learning and studies. The mental challenge and the physical exertion make the child feel a renewed zest and a pleasant sense of fulfillment. Group activity teaches him social skills, discipline and patience. It is a proven fact that children involved in extra curricular activities get better grades than others. Sometimes closing the textbooks and playing a game may be the best way to handle your studies.

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Parents hold the task of molding their kids to become successful and responsible individuals. They are supposed to teach them the right values and the good virtues that they are going to need as they face life on their own. If the parents fail to do that, then they’re unable to fulfill the job placed on their shoulders.

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Whatever program you choose for your child, regular evaluation is the key to success. You will have to measure the child's progress. If progress is unsatisfactory, shift your child out of the program. The child should also have the freedom to reject an activity if and when he feels bored with it. Generally, programs that combine the educational with the recreational are best suited especially for younger children. This way, children can have fun while they learn.

Remember, happiness and fulfillment are all that matter.

Copyright © Anne-Marie Ronsen
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Good Parenting Resolutions - Programs vs. Discipline

How important is discipline when it comes to after school programs? Since most of the activities are recreational, does a program have to adhere to strict rules? Discipline is just as important here as it is in activities that pertain to the school. The child is sent to a program because you want him to learn more. Discipline in one form or the other is necessary to facilitate learning.

Every program should begin by laying down the rules. The supervisor or teacher should explain each rule and can thus prevent future mishaps. Misbehavior should be addressed as and when it occurs. Deal with the problem in such a manner that it causes the least disruption. It is unwise to turn a blind eye to misbehavior because it catches on like fire, and soon you will have a bunch of unruly children on your hands. Besides, however much they resist it, children like to operate within the safety net of strict guidelines and rules.

When a child misbehaves, it is mostly due to a craving for attention. A supervisor should observe the children and find out what the child wants.
Talk to the child so that you can understand what he or she wants. Appropriate disciplinary measures should be taken if there are no apparent reasons for bad behavior.

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Ready to Learn - A Good After School Program

After school activities are becoming more popular by the day. Parents want their kids to learn more.

Children can get bored easily, especially in the case of an educational. The main thrust of an academic program is to repeat what has been taught in class and to allow the child to learn it quickly.

Children try to avoid problems they cannot solve. If there are no perceivable problems with the class and the teachers, perhaps you need to have a chat with your child. If your judgment says that the place is good the activity engaging enough, then it's time to work with your child.
More often than not, social pressures may be at work here. Does your child have friends there? If she is lonely or miserable because of the lack of friends, help her find a friend. If she finds a friend, she will get more involved in the activities

Children grow up in a society that demands expertise in everything. You really cannot sit back and decide that learning from textbooks is enough for the overall development of your child. It's the age of specialization and your child cannot afford to miss out on this window of opportunity. So, scour your locality for the most advantageous programs and enroll them for the ones you think are the best.

After school programs are basically designed to develop a talent or a skill that is ignored by regular schools. These programs could be educational or recreational in nature. Whatever type they are, they basically aim to keep the child active and interested.

The most important advantage of a good after school program is that it widens your child's area of interests. He or she is introduced to new things, sometimes interesting, sometimes challenging. Mastering a new art form or a new skill increases the child's self-esteem. It also allows you
to introduce your child to new career options. A child attending a music class may decide that she likes it so much that she wants to make a career out of it in the long run.

Socialization is another great advantage of after school programs. Children get to meet others who share their interests and make new friendships. An acting class or a soccer class can be lots of fun. Many of these programs coach children for performances or matches. Performing on stage or playing a match can be a great experience for a young child.

After school programs keep your teenager busy. He or she thus has some amount of protection from destructive habits like drugs and alcohol.
Surveys indicate that children who are kept busy through diverse absorbing activities are less prone to abuse, depression and burnout. Significant increase in achievement and attendance and a reduction in drop out rates are other advantages of a good after school programs.

Most after school programs have children interacting with one or more adult. This allows them to benefit from positive relationships with
adults. Children often find it difficult to confide in parents and teachers, but may open up with other adults.

Many children are put into recreational after school programs so that they reduce weight and remain healthy. A newly emerging trend shows that about 15% children below the age of 16 are obese. Parents who cannot put their children on a strict diet resort to sports and games to burn fat. With cases of child diabetes on the increase, this has become a prime focus of many after school programs.

The teacher-to-child ratio is also an important factor. Children need attention. If the number of teachers is just enough to handle a class, it
is possible that your child is not receiving enough attention. State recommendations usually specify that there must be 1 teacher for 15

A good after school program has many benefits. It keeps the child entertained as well as busy, and thus prevents children from becoming
addicted to TVs and PCs. By giving them ways to burn up their excess energy and explore their creativity, after school programs help to shape the overall personality of the child.

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Aside from the usual tasks of changing diapers and waking up in the middle of the night to attend to your child, there are other things much more essential that a concerned parent has to do. A responsible parent is also tasked to mold and bring up their children towards the right path.

Rearing one child is hard enough. But what if you have two or three more kids? Then the challenge doubles or triples, so to speak. Then again, a lot of parents have raised their children to become successful and responsible adults. You can do it too too.

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Rewards are an important part of any learning process. The reward can be a simple pat on the back or a token of appreciation. Motivate your children to aspire for higher things by rewarding their achievements. Holding competitions or sport activities where the children can show their proficiency is a reward in itself.

Copyright © Anne-Marie Ronsen
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ADHD - School Activity For The Hyperactive Child

ADHD refers to attention-deficit-hyperactivity-disorder. Most children who suffer from this disorder suffer from attention problems as well as hyperactivity. Parents of such children are well aware that inattention and hyperactivity continue throughout the day. Keeping such children busy after school hours can be as difficult as keeping them safe during the school day.

The first step while choosing the right after school activity for your child is to understand how ADHD affects him. Is your child interested in sports? Is he put off by the fierce competitiveness, or does he find it hard to get along with teammates? Does your child vocalize his feelings, or is communication a problem?

For a child suffering from ADHD, physical exercise is always beneficial. Exercise takes up the extra energy and helps to stimulate the brain. Team activities teach social skills and discipline. But, if your child shies away from team sports, you may want to look at activities like dancing, cycling, swimming or gymnastics. Martial arts not only teach techniques of self-defense but also teach self-control and patience.

If your child shows aversion to sport and shows inclination towards the fine arts, you may need to look at some other options. Acting classes are a wonderful form of creative exercise. It also provides the child with ample opportunity to develop his social skills. Music, art or dance can help the child to keep himself busy and entertained.

In case the child is not interested in any of the above, you may want him to join a Boy Scouts club or other community oriented clubs that take up social work. Cleaning a park, putting on a show, helping out in an old age home are various activities that may pique your child's interest.

Development of imagination, judgment and philosophy are fringe benefits of an arts-based activity. As opposed to the short 45-minute duration of the
art classes at school, the extra time allowed in after school activities allows the child to get more involved. This results in more satisfactory opportunities for development of latent capabilities in the child. In turn, the child learns to set high standards of achievement. He understands what sustained focus is and learns that regular practice is the way to excellence.

Whatever form of activity you choose, make sure that you monitor your child's progress periodically. If you feel that there is no progress, you may need to change the activity. Anything that increases your child's self-esteem is good. You may enlist the help of the coach or teacher to assess your child's development.

There are certain activities that are detrimental to a child suffering from ADHD. Computer and video games are a definite NO. Since these games need no interaction, children will feel all the more isolated. These children also find it difficult to distinguish between the good and the bad messages. They may therefore show an inclination to stick to messages that are not needed. Games that need the child to sit and wait for his turn patiently tax his patience and will not be a success.

Although you would want these children to be as near to normal as possible, understanding their needs and limits will help you select the right after school activity - one that is fulfilling, tiring as well as challenging.

You can become the ideal parent every child in the world dreams to have. Every one has a motherly and fatherly instinct within them. It is just a matter of unraveling it. It can serve as a fine guide of every full-pledge or aspiring parent on earth.

And for a new parent, it is perfectly fine to make a few mistakes every now and then in the process of upbringing your children. After all, no human is perfect. But why go through the trial-and-error process if you can do the “right” things from the very start?

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Communication, Interpretation and Understanding of Recreational After School Programs

After school activities are becoming more popular by the day. Parents want their kids to learn more.

Children can get bored easily, especially in the case of an educational program. The main thrust of an academic program is to repeat what has been
taught in class and to allow the child to learn it quickly.

After school programs can be divided into 3 broad categories: academic, recreational and social. Balanced development takes place when there is
compatibility between the physical, mental as well as the educational achievements of the child.As the name suggests recreational after school
programs are based on a sport or recreation. Some of the more common physical activities include football, swimming and basketball. Some clubs
offer programs like gymnastics, trekking and hiking.

Recreational after school programs offer children an opportunity to let off some steam and to destress themselves. The closed classroom atmosphere
and a day full of textbooks and writing cause the child to repress his natural enthusiasm. He curbs his energy when he is required to sit quietly
in class and learn. Physical activity is an all-time low during such times. This physical lethargy and inaction is countermanded by recreational activities. Growing concerns of obesity and child diabetes make it necessary for children to indulge in some strenuous exercises that will allow them to work up some sweat.

Unlike educational programs, recreational programs do not tax the mental processes. But, they do aid the learning process by making the child more active. A child who is physically active is mentally fit, and is able to focus his thoughts on the work at hand. Additionally, recreational programs teach discipline, mechanics of teamwork and fair play. These are important lessons in the growing process.

As more and more nuclear families emerge, the child faces greater isolation. Many children shuttle between their classroom and their bedrooms and do not have any meaningful relationships outside these. Recreational programs offer ample avenues for socialization. This is a place the child can go to and play even when his neighbor is not the most welcoming. The Boy / Girl Scout programs are excellent recreational after school programs. Lately, survival classes and camps have devised to combine important survival skills with sports and games to educate children on how to handle emergencies.

Like any good after school program, recreational programs are designed to give children a safe area where they can indulge in some group activities
that interest them. This is one of the most effective ways to keep kids out of the streets and out of trouble. But, one has to be careful when enrolling children for recreational classes. The age of the child, his temperament and his physical caliber has to be taken into account before you choose the right program for your child.

You can become the ideal parent every child in the world dreams to have. Every one has a motherly and fatherly instinct within them. It is just a matter of unraveling it. It can serve as a fine guide of every full-pledge or aspiring parent on earth.

And for a new parent, it is perfectly fine to make a few mistakes every now and then in the process of upbringing your children. After all, no human is perfect. But why go through the trial-and-error process if you can do the “right” things from the very start?

Do you know what it takes to become the ideal parent? Are you willing to do what it takes to make your children grow up happy, successful, and smart? Click on the link below:

http://www.e-bestsellers.com/page31.html

Rewards are an important part of any learning process. The reward can be a simple pat on the back or a token of appreciation. Motivate your children
to aspire for higher things by rewarding their achievements. Holding competitions or sport activities where the children can show their proficiency is a reward in itself.

Copyright © Anne-Marie Ronsen
Publishers are free to use this article on an ezine or website, provided the article is reprinted in its entirety, including copyright and disclaimer, and ALL links remain intact and active.

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Parenting - Thinking About Learning and Development

The unavailability of parental supervision is the leading cause for the surge in after school programs. It is seen that many children spend about 20-25 hours a week unsupervised and alone at home. And as the saying goes, "An idle mind is a devil's workshop". Children who are left alone to contend with too much free time invariably fall into the wrong company. Drug abuse, alcohol, tobacco and crime come knocking at their doors sooner rather than later. Parents enroll children to various after school programs to keep them occupied in a productive manner. This way, the kids are free to enjoy themselves in a supervised activity.

Crime is considered to be at its peak during the after school hours, between 3- 4 p.m. During such a time, children need protection. Getting the children together under one roof and encouraging them to participate in a group activity is protection enough.

Obesity is a matter of growing concern in this country. It is noticed that more and more children are becoming couch potatoes. After school, many of them relax on the sofa with packets of chips, cool drinks or chocolates while they watch T.V. 30 % of the kids below the age of 19 are considered overweight, and about 15% of these are obese. An after school program ensures that the child shakes off his lethargy and keeps himself busy. This also helps to reduce the child's fascination for T.V and computer games.

As a child grows into an adult, different aspects of his physical, emotional and mental self needs development. To help a child reach his full potential, it is necessary to recognize the child's developmental needs and abilities. To be effective, after school programs should assist children with tasks they must accomplish during each stage of development.

A child's growth curve can be divided into three main parts:

1) Young child (ages 3-5)

2) Middle school (ages 6-8)

3) Older school (ages 9-12)

The four important domains of development are: The Physical Domain, the Social Domain, the Emotional Domain and the Intellectual Domain. Each of
these domains needs to be separately addressed during the various phases of a child's growth. After school programs should concentrate on
developing each domain as applicable to the age of the child. Although the children participating in these programs may have similar developmental
needs and age, do not expect development to be uniform. Children will develop as and when they are ready.

Physical Domain:

When children are young, they want to perfect skills that they have just learnt to control. A variety of movements such as jumping, catching and throwing delight them. The middle school child, on the other hand, wants to learn more complex skills and get involved in team sports. This is also the best time to learn about rules and discipline in sport. The older school child is ready for more adult-like activities that need greater structure and discipline, like dancing, gymnastics, music classes etc.

Social Domain:

Young children are observing others and will be interested in games where they play the roles of family members. They develop short-term friendships
and need an adult's presence to assure them. The middle school child is intrigued by society and will love trips to factories, public buildings etc. They want to know the 'how' and 'why' of things. The older school child is ready to learn about different cultures, food and customs. They want to do some amount of social work too.

Intellectual Domain:

Young school children will practice what they are learning. Middle school children want to learn more skills and will show interest in reading, drama and problem solving. The older school children are ready to research and probe. They enjoy getting a puzzle and pondering over it.

Any after school program needs to address the interests of the child depending on the category he belongs to. Knowing the children in your program and appreciating their needs and interests will help staff to plan and structure programs that are most useful to that group.

Start being the world's greatest mom or dad in an instant. To become a parent is an enormous responsibility. And without proper guidance, you will feel that the world seems to be changing right before you. Get help! Click on the link below:

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Times are changing and parents want their children to excel in academics as well as in other activities. This may be a reflection of the parent's unfulfilled desire to excel - a remnant from his own childhood. Whatever the reason, parents today encourage their children to enroll themselves
in various programs and develop the various facets of their individuality. Children too seem to be comfortable learning many things at the same time, and gain satisfaction from this.

Copyright © Anne-Marie Ronsen
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Pay Per Click Advertising for Maximum Web Promotion

There are many benefits to Pay Per Click advertising, making it an effective way of promoting a business "online". Some of them are listed below:

Get launched immediately. PPC advertisements are implemented very quickly - they can go 'online' within an hour after winning the bid and paying for it.

Obtain specific, pre-qualified, and quality traffic. PPC provides you with a quality or a well-targeted traffic. Visitors are narrowed down into 'qualified' people who are actually looking for specific products and/or services that you offer - those who are more likely to become a 'lead' (a convert) and complete a transaction (either by buying your product or subscribing to the service that you are offering.

Widen your reach. PPC advertising provides additional traffic to your site, aside from the natural or "organic" search engines.

Track your investment. PPC advertising makes use of a tracking system that will determine exactly who comes to the website and what they do once they arrive - the length of their stay on the site and the number of pages (including the actual pages) that they view. These are valuable tools in determining statistics such as return on investment (ROI), acquisition cost-per-visitor, and conversion rates (the percentage of visitors who are converted into customers or leads).

Below are some important things to consider when planning on a pay per click campaign:

1. Know your product. Take an inventory of the product and/or services that you have to offer (before anything else).

2. Stay within the budget. Determine your daily or monthly budget; and stay with it. This means keeping your budget in mind, avoiding bidding wars if possible.

3. Bid just right. Know how to bid right - a bid that is too high can exhaust all of your money, while a bid that is too low can make you lose that spot.

4. Watch the bottom line. Measure your profit margin against your spending or expenses. Know when to stop and terminate your PPC program - if you spend more on advertising but have little or no sales at all.

5. Find the right keywords. Decide which keyword phrases to opt and bid for. Do some keyword research, either by actually looking at existing search terms or with the use of online keyword suggestion tools, to know which terms are mostly used when searching for items that are related to your business. Focus on specific keywords, not on general ones.

6. Write effective ads. A good PPC ad is that which can persuade and move a searcher. There are several approaches to this:

· Discount offers

· Testimonials

· Celebrity/famous endorsers

· Money-back guarantees

· Free trials or sample offers

· Freebies

· Reverse psychology

· Major benefits ("Lose weight")

· Direct instructions ("Click here")

7. Maintain a professional-looking site. Your web content should be regularly updated and checked for spelling and grammatical errors. There should be no broken links or images. The website should be simple - designed in such a way that it will be easy for visitors to navigate and load. Include contact details to create a good impression among potential customers.

The downside is that pay-per-click is essentially a bidding war. A higher bid than yours will lower your position on search engine results. This means that you will have to raise your bid to regain your position - which can obviously become quite expensive, especially if you are bidding on a popular keyword.

In order to determine if pay-per-click is a cost effective form of marketing for your business, you must do some computing to figure out how much each visitor to your site is worth. You can compute this value by dividing the profit you make on your website over a given period of time by the total number of visitors for that same time period. For example, if your site made $5,000 in profits and there were 2,5000 hits, each visitor would be theoretically worth 50 cents. The basic formula is profits divided by visitors.

The figure of 50 cents per visitor is the point at which your business breaks even. The idea, of course, is to show a profit, not to merely cover your costs. Therefore, you are aiming at a figure less than 50 cents per click.

Be aware that the most popular keywords often cost considerably more than 50 cents a click. The only way around this is to bid less for these phrases or you will be paying too much for each individual hit.

The key to success is to learn everything you can about search engine keyword research. The good news is there isn't a limit to the amount of keywords you can add to your bid because additional keywords do not add additional cost. This translates into a lot less hassle for you because there is no need to optimize your site to index a particular set of keywords.

Obviously, some keywords are much more effective than others are, but they will not cost you anything except time to set-up your account in your pay-per-click bid. Of the popular search engines that offer pay-per-click, one called Overture provides an online tool that will give you the data on how often particular keywords are entered into their search engine. They also offer suggestions for keywords after you enter a description of your site.

In pay-per-click, this written description is crucial. You must understand that the object of your description is not to generally attract visitors, but to be as specific as possible so that only those visitors who are likely to buy your service or product go to your site. You must use expert marketing copy to guarantee that your description is both precise and enticing to attract the most ideal candidates to your site. This description is your most powerful tool to insure that your bid is profitable.

Another essential element of pay-per-click advertising is that you constantly monitor your bid. It is very important that you bear in mind that the results of the top search engines providing pay-per-click advertising usually appear on other popular search engines. Because of this, the competition for top ranking is intense, and very often you will find that the bidding price balloons too high for pay-per-click to yield a profit.

If this happens, it is advisable to withdraw your bid on that particular keyword and try another one. Remember: when you pay too much per click to make a profit, you are in essence losing the bidding war.

Since losing is not acceptable, you must have a plan in place to closely track the effectiveness of your keyword. It is advisable to monitor your keywords on at least a monthly basis.

Done properly, PPC advertising can be an effective marketing tool that will maximize the return on your investment.

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Pay Per Click Search Engine Advertising

Advertising your services or products on the Internet is both extremely effective and extremely competitive. There are several ways to go about attracting traffic to your website; Pay-Per-Click is one of the options you can choose from, along with developing an SEO, or search engine optimization campaign. Both pay-per-click and SEO are targeted to get your website placed as close to the top of search engine results as possible. One of the differences is that it takes minutes to set up a pay-per-click campaign versus months for a good SEO campaign.

PPC advertising is also known under the following names/variations:

· Pay per placement

· Pay per performance

· Pay per ranking

· Pay per position

· Cost per click (CPC)

PPC advertising is usually done with the following standard procedures:

1. Setting up an account and/or deposit funds.

2. Creating a keyword list.

3. Choosing (and setting up) an account with a PPC search engine.

4. Bidding on the ad placement, including the search result words or phrases.

5. Writing out an ad copy.

6. Setting up the 'landing pages' for your ads.

7. Placing the advertisement in the search engine.

Pay-Per-Click is a simple type of paid advertising that most search engines, including some of the largest ones, now offer. It requires a bid for a "per-click" basis, which translates to your company paying the bid amount every time the search engine directs a visitor to your site. There is the added bonus that when a per-click site sends your website traffic, your site often appears in the results of other prevalent search engines.

As with all marketing campaigns, there are advantages and disadvantages. If you understand the process and monitor your pay-per-click campaign frequently, it can be very effective. One of the greatest advantages is that you never have to tweak your web pages to change your position in search engine results, as you must do in a typical SEO campaign. What you do have to do in a pay-per-click campaign is pay a fee.

Another advantage is the simplicity of the pay-per-click process. You just bid and you're up and running. It doesn't demand any specific technical knowledge, though the more you know about search engines and keywords, the easier - and more effective - the process will be.

The potential earnings that can be generated by starting a pay per click campaign is significant. That's why a lot of online businesses now are trying to get in on the act. Now, with the right set of keywords, and a smart PPC campaign management plan, more than ever, online businesses are bringing in the big bucks.

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The Hidden Secrets That No One Has Been Telling You About Pay-Per-Click (PPC)

PPC means Pay Per Click. It gives way advertising on a search engine. These are sponsored listings that you see whenever you make a search. There will be a charge whenever a visitor or web surfer clicks on any of your ads. There will first be a bidding process. The highest bidder for the price per click will definitely get the chance to be first listed in the search engine.

With this kind of advertising, you can still basically control your campaign as you get to create your own ad. You will also manage the target audience and still stay within the bounds of your budget. Most of the providers of PPC advertising will allow you to specify the target market, either by topic, industry or geographical location. You can also very well check if your ad gets to be shown at all and if it is competitive with the rest.

Engaging in pay-per-click (PPC) advertising has its own benefits and drawbacks. But what exactly is PPC advertising and what it can do to your business?

Business nowadays is doing different kinds of austerity measures when it comes to advertising their products and services. This is because of high rates of placing ads on print and on television. But there is a fast growing approach that businessmen can utilize to bring their services closer to the people and that is through Internet Marketing.

One tool that is causing internet marketing popularity is PPC advertising. This is a technique used in search engine marketing that requires one to pay a fee every time someone clicks an ad on your website. Usually this placement is done through a bidding process. If you are a top bidder for your keywords/phrases, you are sure to be on the number one spot on all search engines. Just be sure of the effectiveness of your ad copy to get the most number of clicks you need for your business.

Here are the benefits of PPC advertising are:

1. You need not be a genius in computer and technology to be able to run this ad campaign.

2. Immediate results are seen after a few days.

3. No need to make a website conform to the SEO rules.

4. Nothing to lose even if you do not top the pages of different search engines. You can still always choose PPC advertising.

5. You can make use any search engine available.

6. You can type in any keyword you like.

Cons of PPC advertising includes:

1. Fixed payments every month to the search engine you choose.

2. Pay for each click received by your website. At times, visitors are just competitors or people playing pranks on search engines. This hassle wastes money you put in to this advertising.

3. Inability to pay for the fees next month would mean removal of your website on the paid listings.

4. This advertising can only be used temporarily because it is difficult to handle in the long run.

5. Pay-per-click pricing can be costly for long periods of time, therefore, this should be stopped after an ad campaign.

But how exactly PPC advertising can increase traffic, leads and sales?

PRE-QUALIFIED TRAFFIC. All visitors of your website are already considered as a qualified consumer or buyer of your product. PPC advertising leads your customers to you for a lesser cost.

INSTANT EXPOSURE, IMMEDIATE PROFITS. PPC search engines enable you to get your desired results fast. They will have your website live within just a few hours which means immediate increase in sale.

CONSISTENT TOP LISTINGS. This is to get your website on top of the sponsored search results for free. You just have to choose the keywords related to your site and business and place them within your web pages. After this, you are done.

PPC advertising enables advertisers to control their advertising campaigns. Advertisers have effectively targeted their audience and set their own price per click. PPC advertising networks provide the platform to identify the desired audience by geographic setting, topic and industry. These networks have a list of websites of the publishers where the ads will be placed.

Tools are provided by the networks to check how the pay per click limit is working for a certain advertiser. If its still competitive, would it be even listed among the paid search lists or does it generate sales? Of course, if the advertiser made the highest bid, the better chances the ad will be seen in the search engine. These networks too provide protection for the advertisers against click fraud. This advertising set-up allows advertisers to set a daily budget for his ads, thus, less spending for unnecessary clicks. Advertiser will never go over his budget.

In PPC advertising, what are important are the keywords and phrases. You have to select at least ten "very specific" keywords that would give you the best traffic in the search. Then, write the ad creatively but straightforward. Tell the truth about your product or service and do not lie. Good thing if your product or service will not disappoint those that are relying on your ad's promise - but what if it did otherwise? Important too is the clarity of the ad. Do not use very vague languages. Include important details like the price.

You should also remember to budget your bids. Do not go overbidding because you will only lose your money and do not go so low that your ads will never get the chance to show up. Check your profit against your spending. If you see no progress then most likely you have to drop your ad campaign.

More and more advertisers have been using PPC advertising and it will continue to grow faster than any online advertising techniques. From revenues of $2.6 billion in 2004 to $5.5 billion in 2009, cost per click will dramatically go up as well from $0.29 to $0.36.

PPC advertising is new in online marketing and it is going to continue in the years to come. For advertisers, this means increase revenues with fewer advertising expenses, savings, more sales, good return of investment (ROI) and effective ad campaigns in the days to come.

In deciding which of the two strategies will work right for you, think of your goals and of your resources. They definitely offer benefits and advantages that will work for your good. The better way to approach this two is to evaluate according to your short term and long term plans. Take the PPC course for your short term goals and choose SEO if you have long term ones.

There world is out there for you now. Just make sure you do what will work best for your entrepreneurial endeavors and visions. The secret to success lies in your hands. Just study your options well and you’ll get exactly what you want.

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Thursday 18 September 2008

How To Sell Your Own Home Without the Help of a Real Estate Agent

Are you thinking about selling your home? Have you been thinking of selling it by yourself instead of hiring a real estate agent? There are several advantages of selling your home yourself, but there are disadvantages as well. To make it easier for you to make a decision find the most important pros and cons below.

The most important PRO for selling your home yourself is MONEY. Selling your home without the help of an agent means more Money in your pocket!

By selling it yourself you save the commissions and fees. - We are not talking about pennys, we are talking about THOUSANDS of dollars which you would have to pay an agent.

Another advantage is that you are able to decide the times for open houses and showings. It is also completely up to you where and when you want to advertise.

Unlike a real estate agent who is selling many houses, you can focus on YOUR house, because you are only selling your own house. It is obvious that you will have more interest in the sale than an agent..

But as mentioned above there are also disadvantages selling your house yourself. Real estate agents are paid a lot of money for a reason.

Selling a home takes a lot of energy and time. Dealing with potential buyers, open houses, closing sales and of course dealing with legal issues. Real estate agents are familiar with all the above and their experience can impact the sale.

Be realistic when making a decision! Will you drop everything to make a showing? Do you think you are indeed a good negotatior and ask for an offer? Are you 100% sure you are able to close a deal? Selling a home is a big project! It is not everyone who can take on such a big project and can stay calm and professional when dealing with buyers.

Selling your home is not impossible, but it is a challenge. If this challenge excites you and if you are willing to learn then it is not impossible managing selling your home without the help of an agent. With some know-how and a lot of energy you can sell your house without the help of a real estate agent and save thousands.

When you chose to sell your home privately (without the help of a real estate agent), most likely it’s because you wanted to save some money. A research shows that selling a home privately can save as much as $9000 during the home selling process. Don’t let this fact sway you, though. A qualified real estate agent costs a lot because they have experience in the market and is more likely to give you a more secure price of your home. An agent also wins in network; being able to reach people who’s looking for a house, or can help selling one.

Selling a home privately will also affect the marketing process. If you sell your home without the help of an agent, it’s not likely that you’ll have access to Multiple Listing Services – a database full of house listings given out to homebuyers. You might need to get the buyers in some other way, like holding an open house or putting an advertisement on local newspaper.

Furthermore, when a buyer sees that you are selling your home privately, they will offer a lower price, because they knew you’re already saving money from not hiring an agent.

On the other hand, it is understandable that some people can not trust other people to sell their home. Selling your home privately means being in total control of the transaction. You know that you will always be available for questions or home showings. Whenever you made a mistake, it’s yours and only yours to blame (trust me, a mistake that costs you nothing would still feel better than an expensive one).

When you’re sure that selling your home privately is the way to go, there are some extra preparations you need to do. Take extra measures in preparing your house. Remember that you’ll be competing with professional agents and their clients’ houses – make sure you have a chance to stand out! Find websites that provides a “selling by owner” kit. Get as maximum exposure as possible

You also need to get educated in legal requirements and contract making. This will take some time, so get help from an attorney and start researching way behind your selling date.

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However, selling your own home by yourself need extra works and extra time and extra energies since you will be doing all things from a to z in selling your own home. The fun fact is that you can stress up your home’s best points to the buyers and negotiating the price directly with them without any third party such as the real estate agent. You can find information about selling your own home by yourself on the web or newspaper about the price of houses.

You have to be smart in selling your own home. Do not sell it at low price so that it will cost you more money, or at high price so that the buyer will be scared away and leave.

Copyright © Anne-Marie Ronsen
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Home sweet home - How To Market Your Own House

We always feel comfortable in our own home. Like they say, “there is nothing place comfortable like home”. Yes, that is true. But what if you want to sell your own home? Selling your own home can be difficult at one time, because you cannot see your own home as a property to sell. You are used to the way of your home looks and functions and there be no problems with that. But homebuyers see things differently, they is if the house is still proper to live in, is the house is clean and tidy, is the house has spacious area for the whole family, is it a secure neighborhood, etc.

Selling your own home can be a fun or maybe exhausting activity because you have to prepare your home and fix the flaws or defect of your home. You can choose by yourself whether you want to sell your own home by yourself or you may want to use a real estate agent to sell your home. Every choice has its own advantages and disadvantages. Because it is your home, you can decide it by yourself. One thing you should also remember that every choice that you make should gain more benefits to you.
If you do not want to bother by this “selling home” matter, then you can use a real estate agent to sell your home right away with reasonable price that you or the agent suggest. The real estate agent will take care all of the documents and arrange the meeting between you and the buyer. The agent also prepares the open house if you don not have much time to do it. At the end of the closing time, this agent will cut your home price up to 6% for his service to help you to sell your own home. Even tough you will loose some dollars for the agent, at least your home is sold with the price that you want and you do not have to think about the documents and the permits either. Everything is prepared and finished by this agent.

Those are the steps for getting your house ready to sell to a buyer.

Beautify your exterior

What you do is just beautifying. The goal is to make your exterior look pretty and fresh to impress your buyer. Just to inform you that the exterior becomes the first impression to overlook a house. There are two sensory organs of a buyer you must impress. Those are eyes and nose. By bringing the garden homelike condition to your house exterior, making it looked pretty and freshening it up. The steps you can do are:

- Get the grass, trees, flowers, and plants tidy and fresh by mowing and watering it

- Clean up the curb and entering path and put the potted flower in the sides.

- Freshen up the smells by put scented potpourri.

- Clean up all of windows and entering doors.

- Get rid of equipments out of sights.

- Paint the walls if necessary.

Make the Cosy Interior

After buyer got impression from your house exterior, do some simple works to get the cosiness of your house interior. It aims to make a buyer feel homelike buy entering your house. These are the steps:

- Clean up the tile floors; scrub it if there are some bad spots.

- Get rid of spider net from your ceilings.

- Wash the carpets with a fragrant soap.

- Get your furniture placed tidily and gets rid of unnecessary one.

- Brush the closets

- Clean the garage, basement, and attic

- Get the windows opened and clean, it will bring freshness to your house inside

- If you have pets, bath them.

- Put some fresh fragrance in air conditioner.

Repairing and Replacing

Some Repairing and replacement is necessary to do, if there are some broken furniture, equipment, or appliances. Just check out:

- broken or missing door

- ceilings

- ventilation filters

- broken tiles in bathroom and kitchen

- faucet

- wallpaper

- some furniture

Get your friends’ opinion

Assume some friends like a buyer, and get some advice and suggestion to make your house get more ready to sell. And the most important thing is your friends feel your home like their own home.

But what if you want to sell your own home by yourself? It still possible, as a matter of fact, you will save more dollars because you do not have to spend more money on real estate agents. However, selling your own home by yourself need extra works and extra time and extra energies since you will be doing all things from a to z in selling your own home. The fun fact is that you can stress up your home’s best points to the buyers and negotiating the price directly with them without any third party such as the real estate agent. You can find information about selling your own home by yourself on the web or newspaper about the price of houses.

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You have to be smart in selling your own home. Do not sell it at low price so that it will cost you more money, or at high price so that the buyer will be scared away and leave.

Copyright © Anne-Marie Ronsen
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Wednesday 17 September 2008

Valuable Tips & Tricks on Selling Your Own Home

Home selling tips are everywhere – some suggesting things you might never thought of, some are general ones you’re likely to find everywhere. But just because they’re common doesn’t mean we should stop making them. Here are some home selling tips of our own:

· When putting out your advertisement, never use the words "asking" or "negotiable" with your selling price. This will only make it seem like you’re not sure of the value of your home. Why bother setting the price in the first place if further negotiation is likely to change it anyways?

· When preparing your house, try to look at it from the buyer’s point of view. Would you want to buy a house like your own?

· Unless you’re sure you’re up to the challenge, hire a good agent and attorney to do the home selling for you. It may cost more, but it can save you a lot of pain.

· Make sure you have a full Multiple Listing Service coverage – this is a powerful tip to remember. Multiple Listing Service is the strongest selling tool for your home. Some people would not even advise you to check for any offers before you see you home on MLS!

· Home showings through an open house is a good idea, especially if you live in a small town.

· Getting your clutter out of the way will not only improve the home showings, but also makes it easier for you to pack your things

· Finish off whatever new constructions you’re applying with your house. No buyers would want to finish what the seller left off!

· When negotiating with the buyer, throw your bad mood away. It’s hard to discuss price when you’re still upset about the buyer’s plans to cut down the tree you love. Maintain an interactive discussion and build up trust. Even if the offer doesn’t work out, keep up a good impression.

· Don’t let buyers’ offers sway you – consult with your attorney about the price offered. Usually there’s a period of three days for you to accept or reject an offer. Also be prepared for home inspections, as usually this happens during this stage of the home selling process.

· Make sure you have every legal issues covered before you even think about handing your house over. Does your state law require you to give property disclosures to potential buyers? It’s always a good idea to invest in a good attorney to help you.

· An attorney also come in handy for helping you make the contract form. Selling your own home requires a contract that would both protect you and the buyer – think about the buyer deposit and the local estate laws.

· A useful but normally disregarded tip in selling your own home is make sure you pick out the best picture to put in the advertisements. Like humans, not all houses are “photogenic”, so pick out the best angle that still represents what your house has to offer.

· Something the agents have and you don’t is experience, especially in observing buyers. The large amount of potential buyers coming to your house should not convince you that everyone can finance for a house. If you’re selling a house on your own, more buyers will come in hope of a more flexible negotiation – check them all. Ask if they’re able to buy your house immediately, or do they need to sell their own house first.

· Cleaning and preparing your house for home showings is only a part of your effort. Some potential buyers love to do drive-bys, and rely on that first impression. Make sure your lawn and the front part of your house is well maintained. If your curb appeal is low, clients are reluctant to see what’s inside.
These tips on selling your own home came from people who managed to sell their house successfully. There’s a lot to consider before you take every next step, so take your time. And remember, it’s useless to do the selling on your own if the revenue taken from not hiring an agent is spent heavily on fixing your own mistakes!

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Like I said in the beginning of the article: home selling tips are endless, when you start looking for them. Choose only the tips that would best suit your needs and capacity. And if you still haven’t found one, chances are you’ll find it soon.

Copyright © Anne-Marie Ronsen
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Getting Your House Ready to Sell

Selling home right now can be done by anyone. Support with much information that can be found through the Internet, one person can sell his or her home either by a real estate agents or selling the home by himself or herself. The high technology that you can find anywhere can be a tool for you to sell your home fast and at a reasonable price, etc.
But, whether you want to buy with agents or by yourself, you need some guides in selling home. There are steps in selling your home. Those guides really help you. Never under estimate them because they have lots of impact in your selling home performance.

How can a buyer get interest for purchasing your house? Impression is the keyword. You just need to get your house ready to sell by doing some preparation. Get inspected by a professional if you want to pay a little effort for maximum results, or if you don’t want to spend much money by paying professional you can do by yourself for getting your house ready to sell.

These are some quick guidance to sell your home:
1. Preparation; show the very best condition of your home
Here is the first step to sell your home. Make a best first impression to your buyers so that they are attracted to buy your home. Get rid of dirt and rubbish, remove all clutter, repairs all flaws of your home, get rid of unused furniture to make it looks spacious

2. Pricing your home effectively
A home that is priced right and reasonable will sell in a short time. You can use a third party service to give suggestion about your home’s value and the furniture in it. Don’t price too low that it will cost you more money, yet never also set high price that the you will loose your potential buyers

3. When To Sell
You also have to know the right time to sell your home. You surely want to sell your home in a good economic condition and strong demand for houses, which tend to be stronger in June and July. If you sell your home at the right time and a good preparation, you will get the highest price of your home than your prediction

4. A Bit About The Costs Involved
You should also involved any costs that you have spent in selling your home, whether it is attorney costs, closing costs, advertisements costs, etc

5. Selling Privately
Selling home by yourself is not as easy as it seems but it is worthy to do because you can save about 2-6% of your selling price. Selling home privately is sure going to take much time and efforts for you to sell it.

6. Selling At Auction
Selling at an auction can also be an option. But it is not a suggested option because it will cost you more money and also it is a volatile way in selling your home

7. Get a real estate lawyer
You can make the flow of documents so easy and having a professional advice by getting a real estate lawyer in your selling process

8. Marketing your home
There are many ways to market your home:

· Writing your sell ad

· Home Photos: a picture can describe a thousand word

· Lawn signs

· Open houses

· Home Brochures/Information sheets

· The MLS (Multiple Listing Service) provided by the agents

· You are your home's best salesman

9. Negotiating an offer on your home

10. Home inspections

11. Closing

12. Get your friends’ opinion

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Assume some friends like a buyer, and get some advice and suggestion to make your house get more ready to sell. And the most important thing is your friends feel your home like their own home. Tell them how sweet your home is, how much you love it, your experience in your home, the great moments you have passed by etc. Just be a familiar and friendly seller that can give much impression to your buyer.

Copyright © Anne-Marie Ronsen
Publishers are free to use this article on an ezine or website, provided the article is reprinted in its entirety, including copyright and disclaimer, and ALL links remain intact and active.

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